Black Friday now live!

Make A Difference

By Andi Gladwin - Tuesday, November 26, 2019


There's lots of online magic stores. We get that. You have a choice where you shop. This year, we've decided to actually make a difference by donating 3% of every single sale to our charity that helps young, disadvantaged magicians around the world. Every cent goes towards the kids; there's no salaries drawn, and no admin expenses. Every dollar makes a difference. I thought I'd explain where the money is spent.

We use our funds in predominantly three ways:

Magic scholarships
We offer scholarships to magic camps, conventions, shows and events. A week spent at a magic camp or a weekend spent at a magic convention is life-changing, yet some children who want to go will never be able to only because their family can’t afford it. We want to change that. We’ve now granted over 200 scholarships to young magicians, thanks to your help.

Improving magic education
In order to reach the largest number of magicians possible, we’ve taken our charitable efforts to the internet. Our ShareMagic video series features interesting magicians telling amazing stories. These videos range from inspirational to educational and more videos are being added all the time. The goal of these videos is to help improve everyone’s magic. To get an email when a new one is released, just put your email address in the form below.

The College of Magic
We have an affiliation with the College of Magic in Cape Town, South Africa. This incredible institution is a beacon in the community there. It has created a safe place for children to learn magic. As well as public speaking skills, reading skills, follow-through and other essential life skills. We sponsored a renovation of what is now called The Vanishing Inc. Close-up Theater where these kids do their initiation shows and take classes, and more. We also recently built The Magic Lab where the young magicians can learn how to create magic.

That's what we're doing. We hope you agree with us that is worthwhile. If you'd like to donate separately to our fund, we'd sure appreciate it. You can find out how to donate here.

More info on our Black Friday sale


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