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Magifest 2025

Name: Magifest magic convention
Start: 2025-01-25T09:30
End: 2025-01-27T23:59
Location: Renaissance, Columbus Downtown

23 - 25 January 2025

Columbus, Ohio, USA

Magifest 2025

Seeing the best performers in the world will inspire you, and drive you to take your own magic to the next level.

Learning brand new tricks, moves, and methods will motivate you to try new things.

Meeting—and hanging out with—your magical heroes and 1,000 like-minded individuals is an experience you’ll never forget.

This is why we run Magifest. To inspire and motivate us all. And this is why you need to come.

Who better to give you inspiration than the incredible lineup of performers we’ve put together for 2025, which we'll announce soon.

This year, take note of our two new initiatives: VIP tickets and Basecamp for newcomers.

2025 Performers & Speakers

We'll be announcing he full lineup of performers and speakers soon. Here's a sneak peek at who you can expect to see at Magifest 2025.

David Ben

Our Guest Of Honour this year is none other than David Ben. We admire his philanthropic work with the charity he founded, Magicana, which helps disadvantaged children and isolated seniors. As a historian, David has written the definitive biography on Dai Vernon and conducted research critical to the history of magic. As a performer, David has an illustrious career of award-winning, genre-bending shows. He was most recently awarded The Order of Canada, Canada’s highest civilian honour. We are truly thrilled to welcome David Ben to our stage.

Justin Willman

He’s the star of Magic For Humans and The Magic Prank Show on Netflix, and the most famous and best touring magician in the US. We’re doing something unique this year. Mr. Willman will take over our Gala Show to perform his full evening show. He has performed his full show at the Kennedy Center, the White House, and every illustrious venue in the United States. Now he brings this show to our stage.

Axel Hecklau

Berlin’s Axel Hecklau is one of the most creative minds in magic. He’s lectured hundreds of times in over 20 countries and now he’s bringing his unique style and approach to Magifest. Axel is known for his ingenuity, and when he tackles a trick, he does so in a definitive, best-in-class kind of way. When you see him work, you’ll understand just what we’re talking about.

Javi Benitez

Spain’s Javi Benitez is a world-renowned magician, loved for both his stunning sleight of hand, and also his amazing character. Penn & Teller refer to him as “the best sleight of hand artist we’ve ever seen.” As the last student of “El Maestro” Ascanio, he shares the lessons he learned as a teacher at the Tamariz Magic School in Madrid.

Mahdi Gilbert

Canada’s Mahdi Gilbert has travelled the world with his completely unique approach to magic. Born without hands or feet, Mahdi has created his own moves, sleights and inspirational approach to magic. He’ll be sharing that with us all. He will prove this time, as he did last time he performed on our stage, that nothing is impossible.

Abby Segal

Abby has been performing magic at theatres, schools, and corporate events since she was 11 years old. She’s a regular performer at the Chicago Magic Lounge and has appeared on Fool Us. She’s also a creator and teacher and will be sharing some of her original ideas and approaches at Magifest.

Leah Orleans

Trained in clowning, acrobatics, and contortion by coaches from Ringling Brothers and Cirque du Soleil, Leah effortlessly blends classic technique with contemporary humour. From foot archery to unicycle riding (but rarely both together), Leah is going to amaze you with her full-evening show.

Rick Holcombe

Underground coin maestro Rick Holcombe will be teaching you his unique brand of coin magic. His skill with coins is undisputed, but his approach makes this branch of our art more accessible than ever before.

Ricardo Rosenkranz

Ricardo has many strings to his bow. A student of Eugene Burger for nearly 20 years, his approach to magic is a theatrical one. A regular performer at The Magic Castle, and his own venue, the Rhapsody Theater in Chicago. Ricardo will perform excerpts from his full-evening show–which recently received a rave review in the Chicago Tribune.

Giancarlo Scalia

One of our hottest releases in 2024 has been “Nouva Magia”, Giancarlo’s first download collection with Vanishing Inc. His focus is on easy-to-do, practical, very fooling card magic and this is his first time appearing at Magifest. If you’ve not yet seen him work, you’re in for a treat. And if you have, you’re in for even more of a treat because you know how good he is!

John McLaughlin

John McLaughlin is the former Acting Director of the CIA, and an expert on the intersection point of espionage and deception. He is also...a magician. In this fascinating talk, Mr. McLaughlin will recount the almost unbelievable stories of how magic techniques and psychology have been used in the fields of spycraft and surveillance.

2025 VIP Tickets - SOLD OUT

For the first time in Magifest history, we’re offering you the chance to get VIP treatment. By grabbing a VIP ticket (or upgrading your current ticket to VIP), you can experience Magifest like never before with these amazing perks:

Workshop Tickets Included
You’ll be coming to our two additional workshops on the Sunday after the convention. This alone has a value of $200 and is included in your VIP ticket.

Priority Seating
VIPs don’t have to worry about wasting time standing around in lines. Events will open early for VIPs allowing you a chance to get the best seats in the house before the room is opened up to all other guests.

Priority Registration
VIPs will have a separate line for registration, allowing you to save time and get on with enjoying the convention.

Swag Bag
When you register, you’ll also receive an exclusive Vanishing Inc. Swag Bag with merchandise and a discount coupon to use at the Vanishing Inc. stand.

VIP registrations are now sold out. Standard registrations are still available.

What Happens?

In short, performances and lectures from the best magicians in the world combined with amazing informal jam sessions in the lobby and bar area. And not much sleep!

Magifest is different from other conventions. We don’t schedule events to overlap, so you will be able to see every single session.

We put in breaks, so you can grab food, hang with your friends (and make new ones), and simply decompress a little to take in all the amazing magic you’ve just learned.

And because we limit attendance, it’s not so busy that you have to fight to get a seat at shows, or the bar is 20 people deep, or you can never get a seat in the lobby.

You’ll get to eat, sleep and breath magic for three, wonderful days. Surrounded by like-minded magicians. You’ll reconnect with old friends, and make new friends that will last a lifetime.

Magifest also boasts the largest Dealers Room of any magic convention in America. You’ll be able to see - and get your hands on—many brand new, unreleased books, tricks, and more. This means you’ll be ahead of the pack, and have the latest and greatest before anyone else!

Who Should Attend?

Everyone who shares our passion for magic! We have some of the best professional magicians in the world who come as attendees because they love the convention. Equally, beginners and less experienced magicians come too, because they want to learn from, and be inspired by, the magicians who they get to see—and meet—at the convention.

It doesn’t matter if you’ve been into magic for your entire life or just a few months. Magifest is an inclusive convention and everyone is made to feel incredibly welcome.

If you’ve never been to Magifest, or any convention before, we’re organizing some new events this year to make sure you feel welcome, can make new friends, and most importantly become a better magician.

How Much Is It?

This is the good bit. It’s just $300 and that gives you three days full of incredible magic. You’re going to see, and learn, so much new magic that compared with anything else, Magifest is the best value in magic.

• Youth scholarships
• Magifest schedule
• Get in touch

Renaissance, Columbus Downtown

50 N 3rd St, Columbus, OH 43215, USA

Be sure to ask for the Magifest rate when booking a room. It's currently $129 (plus taxes) per night.

How to book a room

Introducing Magifest Basecamp

We have all felt overwhelmed by the idea of coming to a magic convention. What if you don’t know anyone? Are people friendly? Who will you chat with? Who will you have dinner with? What if you’re nervous or anxious?

This year, we’re proud to announce new offerings designed to help first-timers, or those who want to make more friends feel as welcome as our Magifest veterans.

We’re calling it Basecamp. A safe place you can return to any time you need.

Welcome Event
After the first session, all first-timers are invited to a breakout room where you’ll get to meet your hosts Josh and Andi and your other friends-to-be. We’ll make sure you’re welcomed properly and get to meet each other. Friendships could be formed here that will last you a lifetime. We can’t wait to meet you.

Basecamp Tables
We know how it can feel awkward for a first-timer or magic beginner trying to join a jam session already in progress. Or that the idea of eating alone can feel intimidating. So, this year, we’re reserving special tables in the convention area exclusively as your “Basecamp”.

These tables will be marked with table tents and will often have hosts present to help people get to know each other, to encourage us all to help each other with moves, or tricks, and to just generally have the best of times. Whether you’re working on a new trick or just want to see some cool magic, these tables will be a great place for Basecampers to gather.

Special Pins
A special pin will let everyone know you are a Basecamper. Beyond being an awesome collectible, this will help Magifest veterans better welcome Basecampers and ensure you experience the very best of Magifest.

Magifest is undoubtedly one of the best weekends of the year for magicians and mentalists. We don’t want you to miss anything. So we’re doing everything we can to make sure you feel welcomed and have an incredible experience.

2025 Workshops

We've invited two of the finest magicians working today to conduct intensive workshops with limited attendance. This is the closest you will ever get to a private lesson with these exceptional magicians. For your convenience, both Sunday workshops are easily attended together, with a lunch break between for you to enjoy alongside new friends.

Giancarlo Scalia (11am - 1.30pm)

Immerse yourself in the creative universe of Giancarlo Scalia, with this incredible hands-on session filled with new techniques, effects, and theories. Giancarlo will delve deeper into the ideas introduced in his Magifest lecture, offering practical exercises that will improve your body awareness and movements. These revolutionary concepts will become your secret weapon for consistently achieving maximum results with minimum effort. You’ll even be able to directly ask him any questions you have. This unmissable event is perfect for magicians of all skill levels and is guaranteed to improve your magic as a whole.

Javi Benitez (2.30pm - 5.30pm)

You don’t have to travel to Spain to experience the world famous Tamariz School of Magic because, at Magifest 2025, we’ll be hosting a special workshop featuring one of its most revered teachers: Javi Benitez. In “The End of Tricks”, the Penn & Teller Fooler and master sleight of hand artist will help you understand the transformative difference between simply performing tricks and creating unforgettable magical moments. You’ll discover how to develop immersive narrative-driven experiences that evoke emotion and leave a lasting impact, while also learning a variety of powerful routines that put the concepts into action.